Blog
New Features in the PDK 3.3
Posted By: Ericka Wood | Posted: Aug. 19 2008 | No comments yet
Version 3.3 of the Player Development Kit (PDK) contains a wide assortment of new features for those using our Adobe Flash-based toolset to develop custom players. Here's what you'll find: Easy integration with DoubleClick InStream ad servers. A new plugin...
Wall Street Journal Covers thePlatform
Posted By: Marty Roberts | Posted: Jul. 22 2008 | No comments yet
We're excited about today's Wall Street Journal article highlighting our new customers Time Warner Cable Inc., Cablevision Systems Corp., and Cox Communications Inc. Adding these major cable operators means that, including Comcast, thePlatform now powers the video portals for four...
What's new in PDK 3.2
Posted By: Ericka Wood | Posted: Jun. 26 2008 | No comments yet
We've just released version 3.2 of our Player Development Kit (PDK), which offers a lot new features PDK users have been asking for. Here are the highlights: Omniture media tracking support. Add a single line to your player control to...
Washington CEO Magazine "Best Companies to Work For"
Posted By: Ericka Wood | Posted: Jun. 20 2008 | No comments yet
thePlatform, along with a long list of other well-known and distinguished companies in our state, was honored as one of the Best Companies to Work for by Washington CEO Magazine. thePlatform tied for 4th place overall as the best medium...
High quality video in the PDK
Posted By: Julia Hunt | Posted: Jun. 13 2008 | No comments yet
Originally released in our Player Development Kit (PDK) version 2.5, H.264/MPEG-4 AVC encoding continues to be widely implemented by many of our leading customers for a variety of high quality content. This powerful format has become one of the standards...
PDK supports IAB's new digital video guidelines
Posted By: Nathan Rohm | Posted: Jun. 3 2008 | No comments yet
We are happy to announce that our popular Player Development Kit (PDK) supports many of the formats listed in the Interactive Advertising Bueau's (IAB) new digital video in-stream ad format guidelines and best practices for the most common in-stream ad...
What cutting edge CDNs should deliver
Posted By: Ericka Wood | Posted: May. 30 2008 | No comments yet
Given today's competitive content delivery environment, what features should today's leading edge CDNs offer to set them apart from the pack and meet content providers' requirements? Content providers seek two primary features from their CDN. Speed is one of them--numerous...
thePlatform in London
Posted By: Tim Sale | Posted: May. 20 2008 | No comments yet
Last week, thePlatform sponsored and attended the Online Publishers Association conference in London. Held at the Landmark hotel in Marylebone, it was a small but impressive group of attendees and we were excited to be exhibiting our media publishing system...
Overlay support in the PDK
Posted By: Julia Hunt | Posted: May. 19 2008 | No comments yet
With the increasing popularity of the overlay ad for broadband video advertising, we are often asked if the Player Development Kit supports this format. It's actually pretty easy to add an image or a Flash movie overlay to your video....
New features in mps 16.2
Posted By: Julia Hunt | Posted: May. 12 2008 | No comments yet
We've got a great grab-bag of new features in the media publishing system 16.2 release. For more detail on these updates, see the release notes in our technical resource center. Account-wide geo-restrictions: Apply geo-restrictions at the account level without having...