CBS College Sports
#1 In College Sports
Project Description
CBS College Sports, the leading online destination for college sports, wanted a network that allowed every university to have its own broadband channel.
Requirements
- Efficiently ingest content, format it correctly, apply metadata, and organize it in a library.
- Support subscriptions and single item purchases for watching college sporting events, post-game videos, and listening to college sports radio broadcasts.
- Protect content from commercial use, distribution, rebroadcast, and other uses outside the service.
- Deliver both secure and non-secure streaming content to end users.
- Process orders for fan gear, tickets, and event broadcasts online.
- Provide an engaging, highly interactive experience that gives college sports fans a range of media covering a multitude of athletics.
thePlatform's Solutions
- Automatically transcode content into the correct formats while giving administrators a model to manage multiple media files as a group.
- Support recurring subscription and single event pay-per-view models as well as an end-user licensing model to control access across end users, user groups, and college sports content.
- Secures content with digital rights management (DRM) to protect it from unauthorized use.
- Automatically recognizes users upon launching and directs end-users to the correct content based on their account permissions.
- Supports content navigation and customer purchases via a web-based storefront that is integrated with a third-party transaction processing system.
- Helps CSTV manage, control, organize, enforce access to, and publish content with metadata and categorization, enhancing the presentation of media to their customers via search, navigation, and personalization capabilities.
Results
CSTV has established a network of 250 athletic sites for colleges and universities with 6.5 million unique users.